top of page


What’s Up with Refresh Rates? Quick Questions, Quick Responses, and Quick Opportunities
In the fast-paced world of digital advertising, speed matters.
Feb 272 min read
5 views
0 comments


Turning Holiday Browsers Into Buyers: Retargeting and Remarketing
The holiday season is a busy time for shoppers—and an even busier time for advertisers. Turn holiday browsers into buyers.
Nov 25, 20242 min read
23 views
0 comments


AdTech Jargon Busted: 15 Key Terms You Should Know
Navigating the world of advertising technology can feel overwhelming, 15 Key Terms You Should Know.
Nov 6, 20245 min read
28 views
0 comments


Ad Targeting 101: How Advertisers Find You
If you’ve ever felt like the internet knows you a little too well, you’re not alone.
Oct 23, 20244 min read
16 views
0 comments


The Attribution Puzzle in Display Advertising: Why It’s So Hard to Measure Success
Attribution is one of the trickiest challenges advertisers face
Sep 30, 20243 min read
16 views
0 comments


The First Transactable Managed Service Powered by Curation: No Added Tech Fees, Just Results
Advertisers need both awareness and performance, Glui’s Transactable Ad Network sets a new benchmark
Sep 19, 20243 min read
281 views
0 comments


Beyond Impressions: A Strategic Approach to Transactable Media
The conversation is shifting towards transactable media, omni-channel experiences and analytics, and managed media solutions
Sep 12, 20243 min read
19 views
0 comments


Supercharge Automotive Test Drive Campaigns with Value Exchange
Test drive sign-up ad campaigns are a powerful tool for automotive brands to engage potential customers and drive conversions
Aug 30, 20242 min read
5 views
0 comments


The Shift to Zero Party Data: What Every Marketer Needs to Know
The shift to zero-party data is essential in a world where data privacy and customer trust have never been more critical.
Aug 29, 20243 min read
9 views
0 comments


Maximizing Lead Generation: Smart Value Exchange Strategies
Effective lead generation demands more than just a catchy headline—it requires a well-executed value exchange.
Aug 22, 20244 min read
64 views
0 comments
bottom of page